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THE QBANK BLOG

Turn your digital assets into content

Three reasons to invest in DAM

Digital Asset Management, QBank, Digital Marketing, Investment december 15, 2014

Last Tuesday six of us went to an event called "Competence cinema" or "Kompetensbio" as it is called in Swedish. Some of us went on a previous occasion and found it to be quite good. The concept is lectures mixed with a feature film. Webstep hosted it at one of Svensk Filmindustri’s cinemas. There were two lectures; the first was about micro services and the last was practical tips for using asynchronous methods in C#. Even though none of them benefit QBank directly, it's always good to know about the universe outside of your own sphere.

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Smart lectures and dumb movies

Event, QBank december 7, 2014

Last Tuesday six of us went to an event called "Competence cinema" or "Kompetensbio" as it is called in Swedish. Some of us went on a previous occasion and found it to be quite good. The concept is lectures mixed with a feature film. Webstep hosted it at one of Svensk Filmindustri’s cinemas. There were two lectures; the first was about micro services and the last was practical tips for using asynchronous methods in C#. Even though none of them benefit QBank directly, it's always good to know about the universe outside of your own sphere.

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5 ways DAM improves your ROI

Digital Asset Management, Integration, QBank, Digital Marketing, Marketing, ROI december 1, 2014

A common approach by many organisations to calculating DAM ROI is to use statements like “each of our x employees spend y hours each day, searching for assets”. They then use this statement to count backwards and calculate the ROI; Search time per day (hour) x Employee cost per hour = Cost for Business per day.
This formula however, will only tell what the costs are without using a DAM. But there are more factors to consider when calculating the ROI for a successful DAM implementation.

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