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THE QBANK BLOG

Turn your digital assets into content

Hootan Soheilzad

Hootan Soheilzad

Recent Posts

DAM + PIM = XM

Digital Asset Management, Digital Transformation, PIM, DAM november 17, 2015

We’re seeing a lot of debate in the industry whether organisations should acquire a system for PIM or DAM. Some people argue that a PIM can replace the DAM-tool or vice versa and that you don't need both tools in your organisation. Even though this might be true in some special cases, these people probably lack the deeper knowledge of what a DAM-tool does. In this post we will give you an explanation of why a PIM can't replace a DAM.

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5 ways DAM improves your ROI

Digital Asset Management, Integration, QBank, Digital Marketing, Marketing, ROI december 1, 2014

A common approach by many organisations to calculating DAM ROI is to use statements like “each of our x employees spend y hours each day, searching for assets”. They then use this statement to count backwards and calculate the ROI; Search time per day (hour) x Employee cost per hour = Cost for Business per day.
This formula however, will only tell what the costs are without using a DAM. But there are more factors to consider when calculating the ROI for a successful DAM implementation.

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Why workshops matter

Tips, Integration, QBank november 2, 2014

As we have addressed earlier in this blog some of the keys to a successful DAM-project is Getting control of your existing assets, Defining Workflows, and Meta data structure. Our team at QBank has a vast experience in DAM installations and setups for different industries and organizations of different sizes. We are very keen on using this experience to help our clients in getting a DAM good start.

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