E-commerce companies today wishes to handle product information efficiently and being able to update product with the correct product information in different channels, to keep brand consistency. A PIM solution enables you to stay in control of all areas of the e-commerce strategy and go-to-market, adding a DAM solution can help you create efficient workflows for shortening your time-to market. Here’s three reasons why integrating your DAM to a PIM is going to have a positive effect on your business.

The work of any brand manager has become more complex the past years due to the increase of channels and content. A crucial ingredient of keeping a high rate of consumer engagement with the demands increasing on omnichannel, is publishing consistent content in different types of channels. With QBank you can publish assets to a wide selection of channels. Thanks to our open API it’s possible to integrate QBank with your current communication tools.

Our customer Coop Norway had a hard time keeping control of their product images when we first met. By integrating QBank with inRiver PIM they solved a lot of problems.

A DAM solution enables a range of possible business effects throughout an organization. What used to be a system mostly for Marketing and Communication Teams is now a tool that supports multiple departments with cross-functional workflows and integrations.

Our annual event DAM Day is just a month away and we are so excited. I could almost give you an infinity of reasons to why you should attend our event.... But I guess the following three are a bit easier to process. 

Brand Managers’ are responsible for at least one brand, an extensive amount of content and a number of channels for distribution. Managing this without a DAM and a long-lasting architecture of your Martech Stack will cost you time and money (and possibly multiple headaches). Brand Managers, here are some areas that can be improved with QBank DAM.