When images, videos, documents and associated metadata is created in a number of different places, and needs to be directed to multiple channels - having one central hub that can handle both the inflow and outflow of assets (and metadata!) can not only save a lot of time, but also work as a safeguard making sure the right material is made available in the right channels.

How do you go about building that perfect Martech Stack? Integration is key and two important part of a successful e-commerce Martech Stack is PIM and DAM. Not everyone believes they are both needed – here’s how they do complete each other.

Every time we come across a system that does some magic stuff we always examine the possibility of integration. Not just because we can, but because in most cases, the whole is greater than the sum of its parts.

Doing mind numbing and repetitive work can be a great way to relieve stress. Add some Mozart, and you’ll be surprised how switching the brain into idle standby mode while relying mostly on muscle memory will help you clear your mind. Organizing your desktop, sorting your vast collection of funny cat videos; or like my colleague Pontus, solve a Rubik’s Cube.

To keep up in today's ever evolving communication landscape it is key to work smart. It's easy to say but sometimes harder to put into motion.

There was a time when you picked up the phone and called your advertising agency when you needed a certain logotype in a specific file format. If it was urgent, you got it delivered by bike courier, maybe even on a SyQuest disk (look it up). I’m old enough to remember when files weren’t sent by email but by bike. I spent a summer doing just that; riding a bike with that SyQuest as my precious cargo.

Turns out that people really like print. Gutenbergs old invention dating back to 1436 is still going strong. Who would have guessed this in an almost all digital world where everyone stares into a smartphone or tablet?