17-05-2024 Insights from the 2024 PIMpoint Event: Investing in Digital Commerce Maturity for Growth This week, my colleagues and I had the opportunity to attend the 2024 PIMpoint event by Inriver in Malmö. Among the many insightful presentations,...
09-10-2023 How Digital Asset Management Empowered a Global Leader to Achieve Outstanding Outcomes Despite Obstacles A journey through creativity and flexibility In the dynamic and ever-shifting global landscape, businesses across the world have witnessed their fair...
03-10-2023 Challenges of Digital Asset Management in a remote work environment The business landscape has evolved and the adaptation of remote or a hybrid work-environment has become a common trend with numerous benefits....
01-12-2022 Part 3. Introducing Business Rules and Automation A DAM can range from a simple image repository to a mission-critical business solution. An advanced metadata structure is essential when you have a...
17-11-2022 Part 1. Metadata Structure A DAM can be as simple as an image repository or as complex as a mission-critical business solution. When having a lot of assets, having an advanced...
12-03-2022 PIM vs DAM - Why one does not replace the other Are you torn between implementing a PIM or a DAM solution for your organization? The age-old debate about PIM vs DAM continues, but understanding the...
12-03-2022 Why You Should Give a DAM About Your Omnichannel Marketing Strategy How do you create an integrated, seamless customer experience across multiple devices and touchpoints? When attempting to pull off a successful...
14-10-2021 Too much content? What you need is a DAM! When it comes to marketing, then the content is arguably what's most important. The marketing and communications teams are constantly producing...
28-06-2021 Why is brand consistency important when talking about DAM? The work of any brand manager has become more complex over the past years due to the increase of channels and content. A crucial ingredient of...
06-05-2021 Ready for a DAM journey? Getting started with DAM? Congratulations, you are moving closer to so many business effects! Your initial DAM project may last for a short period of...
23-04-2021 Naming Conventions for Digital Assets Naming your assets wisely is an important cornerstone in running an optimized DAM solution. In this blog post we will give you a few valuable tips.
25-03-2021 Improved Findability with Reverse Image Search and External Usage Reuse of content and analyzing where assets are published are two key components in reaching ROI on a DAM investment as well as performing efficient...