Creative teams spend a great deal of time, money and efforts on creating smashing content for a large variety of channels. With all that investment isn’t it strange that so few seems to predict or measure return on their content investment? With QBank Digital Asset Management you can cut costs on your content investment.

With the huge amount of data we manage and produce every day, the demands on keeping the data safe are increasing. How can a DAM support you on security related issues?

The last years technical growth have had a major impact on the DAM market and its development. Artificial Intelligence (AI), Machine Learning and smart workflows are no longer just buzz words but common terms which features are built upon. The fast-paced tech evolvement comes with great opportunities, here are a few tips to get the most out of your DAM investment.

There is no surprise that content production is a time-consuming part of marketing. But with great tools, like QBank's Image Tool you can work more cost-effective with digital assets and reuse of content.

Adding assets to a Digital Asset Management is one step towards becoming more agile, but there are also several business effects within reach. In this blog post I will guide you through a few effects to expect when taking the step towards becoming a DAM user.

Fresh out of school and at around the same time Netscape launched its first browser, I started working in the small multimedia department of an otherwise very traditional advertising agency. There were two different browsers to take into account, the closest you got to multimedia on the internet was animated GIFs, and back-end programming was limited to processing HTML forms. The tools were basic but did the job.

Our society and the businesses that we operate are rapidly changing through digitalization, that’s an undisputable fact. Social media, technical shifts and new customer behaviours are types of new realities that we all face; some better than others.

Visual communication is tremendously powerful. Images trigger emotions and attitudes, increase attention and recollection. About half of our brain is dedicated to processing images, and it’s done at a staggering speed. In fact, the brain processes an image 60.000 times quicker than processing written text. While interpreting an image comes natural, reading is something we had to learn.

When it comes to investing in a new solution for your organization, there are a number of factors to keep track of. We've listed the most important things to consider when investing in a Digital Asset Management solution.

Last week was an exciting one for us at QBank. It saw the launch of our new event DAM DAY, a day dedicated to all things Digital Asset Management. We invited our clients and partners to share their experiences of DAM with each other and interested listeners.