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THE QBANK BLOG

Turn your digital assets into content

DAM features for GDPR related actions

Digital Asset Management, Marketing, DAM, GDPR juni 19, 2018

With the General Data Protection Regulation or GDPR in place, we thought it’s about time to introduce a couple of GDPR related features in QBank.

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Content overload? What you need is a DAM!

Digital Asset Management, Content Marketing, Marketing, DAM, Image Templates juni 12, 2018

Marketing and Communications Teams produce content for social media, websites and blogs on a daily basis. The pile of content is rapidly growing and can easily get out of hand. If content is king, then a tool for organizing it would be the castle.

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Fly Me to the Moon

Digital Asset Management, Tips, Marketing, DAM augusti 12, 2016

Welcome back to work - hope you had a great summer vacation. Time to ignite the rockets again! Talking about rockets; some years ago, when NASA was asked what it would take to fly back to the moon, the answer came as a bit of a surprise - “We forgot how to do it, we’d have to start from scratch”.

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5 ways DAM improves your ROI

Digital Asset Management, Integration, QBank, Digital Marketing, Marketing, ROI december 1, 2014

A common approach by many organisations to calculating DAM ROI is to use statements like “each of our x employees spend y hours each day, searching for assets”. They then use this statement to count backwards and calculate the ROI; Search time per day (hour) x Employee cost per hour = Cost for Business per day.
This formula however, will only tell what the costs are without using a DAM. But there are more factors to consider when calculating the ROI for a successful DAM implementation.

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