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THE QBANK BLOG

Turn your digital assets into content

Why strong brands rule

DAM Day, DAM, Media Portal, Brand Portal maj 17, 2016

The case for a brand portal

Building and managing a strong brand is one of the more difficult things you can do - ask any brand manager. For a business, the brand represents its personality, its promises and its customers’ expectations, and as a result, a large part of its value. When Geely bought Volvo Cars, it didn’t primarily buy the factories and the production lines, it bought a strong brand, cultivated over decades.

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The front end - a customized asset portal

API, Media Portal, Portal, .Net, php februari 19, 2016

Over the years, we have seen our clients implement QBank to solve numerous challenges, one of which is to efficiently communicate assets within a certain context and suited for a specific target group. In the QBank world, a typical setup normally consists of a back- and frontend.

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