Content Hub for haglöfs

DAM for Swedish outdoor garment producer

The Challenge

Haglöfs is a Swedish producer of outdoor clothing and equipment. They were looking for an easy way of distributing images and videos of present and future collections to their retailers, the press (fashion magazines), and other partners. Haglöfs also wanted to use some of these images at their e-commerce site, which is built upon Episerver Commerce by our solution partner Cloud Nine.

The Solution

Using QBank as the foundation, we've built a delivery portal where photographers' can upload images. Another, public portal was built for employees, journalists and retailers, with each group having different degrees of access to the material.

We also integrated this solution with Episerver Commerce to simplify image publishing as well as ensuring that images have the right format, size, and meta data, based on product ID and type of product. This made it easy for Cloud Nine to match articles with the right images on the e-commerce site.

The Effect

QBank can be used as the database and engine of product information. Through its dynamic database model, it can be adapted to most businesses. The information can be integrated with your ERP, e-commerce, catalog systems, etc. that you use today. The interface used to administer the content can be tailored to the smallest detail, which increases the benefit of all users.

Want to know more?


Christoffer Cederlund

Christoffer Cederlund, Sales


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About Haglöfs

Haglöfs is the largest supplier of outdoor products in the Nordic region. Their mission is to offer great products to people who invest in an outdoor lifestyle.




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  • Haglöfs
  • Haglöfs


We integrated the following connectors in this case.



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